Question: If you’re an automated ticketing vendor like Redflex or American Traffic Solutions (ATS), what’s a great way to promote your goods and services to the public during “National Stop on Red Week”?
Answer: Release compilation videos of horrific accidents that weren’t prevented by your cameras.
With almost voyeuristic glee, ATS sent out the following press release over the weekend directed at members of the media:
To assist in your coverage of this important, week-long campaign, traffic safety and enforcement innovator automated ticketing and highway robbery fraudster American Traffic Solutions, Inc. (ATS) has produced a video of actual red-light running crashes, captured by its high resolution video cameras. The… video is available for media use and can be downloaded at http://www.atsol.com.
ATS even lists off the length of video carnage in a tasteless attempt to attention whore:
43 seconds total with 20 seconds of crashes included
(You can always call ATS’ Josh Weiss and ask him if a video showing one of his family members involved in a serious accident (God forbid) would be an ideal marketing opportunity. His number is (480) 596-4613.)